What we offer
Event rental
Complete sim racing stations for your kickoff, trade show or client evening. We handle everything: transport, installation, calibration, on-site operator and teardown. Your guests drive - we take care of the rest.
FOR BUSINESS
Simulator experiences that impress
We deliver, install and operate. You own the experience.
Event agencies in the US, UK and Central Europe have measured it: a racing simulator is the single strongest lead generation activation available at a trade show or corporate event. Not because racing is universal, but because the mechanics behind the experience are.
✓Turnkey delivery✓On-site operator✓Custom branding✓Stockholm & Nordics
RaceLoop
Not a rental object. An experience
RaceLoop delivers complete simulator experiences to those who set the bar high. We arrive, set up, calibrate and operate throughout your event. Your guests take the seat in a professional rig, not an arcade machine. The brand on screen is yours. The experience is ours.
What we offer
Permanent installations
Place a professional simulator in your venue, showroom or club. Monthly rental with service, support and content updates. Zero technical headaches for you.
What we offer
Custom branding
Your logo on screen, your car brand in-game, your colours on the leaderboard. We adapt the experience to your brand.
WHY IT WORKS
A simulator is not an activity. It is a sales mechanism.
Event agencies in the US, UK and Central Europe have measured it: a racing simulator is the single strongest lead generation activation available at a trade show or corporate event. Not because racing is universal, but because the mechanics behind the experience are.
95%
Lead capture rate
Participants register voluntarily to race, not to win a prize draw.
50 to 150
Qualified leads per day
At mid-size trade shows. Compared to 12 leads per day for a standard booth with product demo.
40%
Longer dwell time
Gamified booths keep visitors engaged 40% longer than static setups.
67%
Higher engagement
Sports fans are 67% more likely to engage with brands that offer interactive experiences.
01
A queue creates a queue
70% of the motivation to race is watching others race. A simulator draws a crowd passively, not because you ask people to come, but because it is impossible not to stop and watch. This starts a self-reinforcing loop that keeps your booth or event alive throughout the day.
02
Return visits are built in
A leaderboard brings people back. Not once, multiple times during the event. Each return visit is a new conversation with your team. A person who meets you three times in one day is no longer a cold lead.
03
The memory is physical
A person who has driven Monza with your brand on screen remembers it. Not because it was fun, but because their body was involved. Adrenaline consolidates memories more strongly than passive impressions. That is neuroscience, not marketing.
Built for your event
Corporate Events & Kickoffs
Competitive format that engages every guest. Leaderboard, heats and prize ceremony, adapted to your schedule.
Trade Shows & Exhibitions
A branded simulator draws a crowd and starts conversations. More leads, longer dwell time.
Brand Activations
Your logo, your colours, your car in-game. Perfect for product launches, press days and client evenings.
Motorsport & Racing
FIA events, track days and driver preparation. Precision and credibility that meets professional standards.
Hospitality & Fan Zones
Arena events, VIP tents and public zones. A simulator is the only activation format that always draws a queue.
Content Production
Create video content with the rig as a set piece. Authentic feel, controlled environment.
How it works
01
Tell us about the event
Date, location, number of guests, purpose. We respond within 24 hours with a tailored quote.
02
We deliver and install
Our team arrives, sets up, calibrates and tests. Everything is ready when your guests arrive.
03
Your guests drive
Professional operator on-site throughout the event. Leaderboard, competition format and prize ceremony if you wish.
04
We tear down and follow up
Teardown after the event. You receive a summary with statistics, leads and photos.
Three levels - for every event
We do not send business visitors into consumer product pages here. Instead, we recommend the right level based on guest flow, wow factor, space and ambition.
Stage 1
Flexiblefrom 9,500 kr / day
Direct drive, loadcell pedals and ultrawide monitor. Great wow factor for most events.
Best for
Kickoffs, client evenings and smaller trade show footprints where you want strong quality without the rig taking over the whole space.
Stage 2
Recommendedfrom 16,000 kr / day
Triple monitor, 21 Nm force feedback, hydraulic pedals. Premium experience for demanding clients.
Best for
Brand activations, premium events and booths where the experience should pull a crowd and signal quality immediately.
Stage 3
Signaturequote
Full motion platform, Simucube direct drive, OLED monitors. The same technology professional racing teams use.
Best for
Flagship activations, PR stunts and moments where the simulator should become the centerpiece of the whole presence.
Previous work
Our portfolio is being built - contact us for reference information.
Ready to impress?
Tell us about your event and we will create a tailored quote. Response within 24 hours.
Request a quote