Trade show booth activation: a racing simulator with queue, leaderboard and leads
The queue stands in your booth
Visitors scan a QR code at the rig, enter their name and email and get a queue ticket on their phone. No app. Those waiting stand in your booth, and our staff run the rig and the queue.
The leaderboard
Fastest laps live on a big screen with your logo. If the show runs several days, each day gets its own leaderboard.
Leads after the show
You get the list of everyone who drove, with name, email and time. Collection is consent based and we sign a data processing agreement.
eCar Expo, Stockholmsmässan: three simulators, three days, almost 500 runs, all registered with email.
Delivery and space
We deliver, set up before the show opens and tear down after closing. The rig, the screen and the leaderboard can carry your brand.
A Stage 2 rig with triple screens needs about 200 x 160 cm. Two rigs fit along one side of an 8 x 8 metre booth.
Tailored to your event
We create racing experiences that draw crowds, engage and stay with people long after the event.
”Professional guys at Race Loop. Delivered what they promised and ran the whole event flawlessly. Highly recommended.”
Questions
How many leads does a racing simulator bring to a booth?
It depends on the show and the number of rigs. At eCar Expo it came to almost 500 runs in three days with three simulators, all registered with email.
Do we need to staff the activity ourselves?
No. Our staff are there every day and run the rig and the queue.
How much floor space is needed?
A Stage 1 rig needs about 150 x 125 cm and a Stage 2 rig with triple screens about 200 x 160 cm, plus room for the queue in front.
Can the rig and the leaderboard carry our brand?
Yes. Wraps, screen graphics, the queue ticket and the leaderboard can be done in your brand.